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  • Can you tell which elements of this composition are Generative AI and which elements are done by a Graphic Designer?

    As this is our second series of this type without anyone leaving any comments (or daring to leaving a comment?) let us give you a little hinge: As far as our knowledge goes in respect to AI, Generative AI is still unable to set up a composition like this one, meaning only a human been is able to understand in which specific place the elements of a composition must be set up. You can perfectly ask AI to generate and help you integrate parts or erase parts of an element within a composition, but AI is still unable to generate out of the blu the entire creativity (idea or plan) a human been has in ones mind. Or at least up to present, it is still way more easier to let a graphic designer make the composition than telling AI to elaborate the full creativity plan on its own. Keep an eye over this new tool we have available now at our disposal, since sooner or later Generative AI will improve until there’ll be a moment in which AI will be able to understand even better what human beens have in mind.

  • Can you tell how this composition was actually created with Gen AI ?

    Generative AI is now a reality for plenty of things and causing distress about how many workers will be supplanted by AI. There are plenty of other technology’s App Suites available at our disposable that also have Generative AI integrated in their apps to help you save lots of time and money. The new generations are no longer reading newspapers or watching TV News as precedent generations did.. we are at the social media era today! Pitch a guess and see if you hit the nail?.

  • Potential danger or Artistic merits?

    If the short (REEL!) does not strikes you still, give a 👎 to this article! The Culture of violence has always been in our society for more than a hundred years. Society has always been attracted to, as this movie image shows from 1929 (see link below for the scene). To prove my point, cinematography's main goal is to trigger our senses and emotions. Some are romantic, others excite our sense of adventure or makes us cry with a drama movie. More or less, we are moved by any of these emotions but violence is among the most striking one. If the movie does not trigger any emotion inside you, I say you wont consider the movie as a good one. The most viewed movies ever today are violent movies, although they don't win any academic prize or the actors are poorly recognized. Note that this short from "Un perro andaluz" has been produced by a well known Spanish Director and a world recognized artist, Salvador Dali. Violence as an attraction and as part of our cultural life has always been among humans since Roman times. The famous "Circo Romano" in Italy, Rome, with up to fifty thousand seats attested this type of entertainment full of bloodshed and violence as entertainment-spectacle to the masses . The movie Gladiator is a storytelling of those times. Also, all broadcasting News are fueled with all types of violent news, some censored at certain point just as this movie short's link below proves, but still, journalists cover as much violent news as they found, because it always causes sensation to everyone. Is there any danger at watching it or the movie deserves an artistic merit? Enjoy or hate the short and watch it at your own peril. https://www.youtube.com/watch?v=E7fs012xOBY

  • Outlandish Public Relations?

    Reminds me of the movie “Lost in Translation” but only from the semantic point of view. But also the place in which the movie takes place is a good metaphor for this article. What happens when you are a multinational corporation and you need someone to take care of your Public Relations abroad ? So much to take in account: the culture, the idioms, the people you need to hire.. And how can you be certain that the  incoding and the decoding of the communicative message succeeded in persuading your audience? The way you wanted, the way you needed… First, make sure that not only the company or the person you hire speaks your language, but must important, make sure this individual knows your culture. An effective translation is not good enough! Idioms play a crucial roll in every country and one single letter or coma could make the difference in your communication! Also, cognition science shows that the way you learned things and the way you have been taught has a direct impact in the way you think and therefore an effective communication is closely related to your bringup. So when you say something in English, the one without knowledge of your culture could perfectly misinterpret your message, your instructions and your tone. Linguistics also plays a crucial factor you should be aware of as well if you are translating your message into another language. For example, Advertising in another language is not as simple as translating your message into another language. The decoding “gets lost in translation’ so easily that when you realize the mistake, it’s too late. Next, you must be certain that the person in charge of your communication has the knowledge and the temper (yes the temper is also important!) to deal with whatsoever the task you are dealing with. The tone used in one country has a very different meaning and connotations in another country even if both countries speak the same language. Persuading your abroad target market is not easy as it seems. You must first be certain that you are talking to the right person that has at least some cognition related to your own culture and also that the decoder (the person or the company you will hire in your case ) has knowlege or is native to the country you are sending the message to. Otherwise, just keep your fingers crossed and hope for the best. Is that the way you would like things done abroad for YOUR company? Knowledge of Consumer Behaviour is not good enough, especially when you are into a Public Relations task you must confront and your reputation abroad is at peril. Certainly it is a good landing ground if you are simply Advertising abroad; similar perhaps,  but never the same.  As previously mentioned, cognition plays a crucial factor in you understanding between your local Advertising agent and the way they will incode and decode your message. It’s like confusing the meanings between advise and advice; one letter, a big difference!

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